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New event highlights mainstream trends toward healthy

By Functional Ingredients Staff

November 01, 2007

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Supermarket News and New Hope Natural Media, both owned by Penton Media, recently announced the launch of a new exposition and conference. Healthy Foods International (HFI) is slated to happen June 18-19, 2008, in Dallas. The event will have a particular focus on 'healthier-for-you' foods, bringing together grocery and supermarket executives, buyers, and managers with manufacturers, suppliers and distributors for this growing market.

HFI will feature conference sessions centered on exclusive research conducted by Nutrition Business Journal outlining consumer attitudes and buying triggers around healthy foods and products.

Further information is available through Adam Andersen, national sales manager, at +1 303 998 9091, or aandersen@newhope.com.

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Did you know that consumers prefer "natural" more than "organic?" To find out what retailers, manufacturers and farmers can do to counter this misconception, watch this lively discussion with Todd Runestad, Editor-in-chief of Functional Ingredients magazine & the New Hope Supply Network, Nancy Coulter-Parker, Director of Content at New Hope Natural Media and Anna Soref, Editor-in-chief of Natural Foods Merchandiser magazine.

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