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Quick Poll

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1. How will market conditions affect your plans for the rest of this year and into 2011?

a. Things are looking up; we plan to expand with line extensions or new products.
 20%
b. We would expand if we could find the capital.
 60%
c. We are holding on the business we have.
 20%
d. We think our business could contract further.
 0%

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Author

Kantha Shelke

Articles by Author

February, 2010

Superb ingredients, super functional foods

How do you design a product that's long on nutrition but short on ingredients? Fi contributing editor Kantha Shelke, PhD, shows how nutrient-powerhouse superfoods can stand in for a host of lesser ingredients.

December, 2009

Is nano a no-no?

The very characteristics that promise exciting new possibilities also create unique and unpredictable risks for human health and the environment.

November, 2009

Energy drink sales: anything but tired

Energy drinks, once exclusively designed for physically active outdoor enthusiasts and truck drivers, are now embraced by a wide demographic including teens, adults, seniors, and young moms.

November, 2009

The QT on co-Q10

The recent supply-and-demand rollercoaster ride for coenzyme Q10 (co-Q10) has not dampened its future, which looks bright for growth through expansions into new markets and new product categories.

November, 2009

Taste plays a major role in fibre's rise

The humble fibre category has such a strong following that many food categories are repositioning their health benefits on their fibre content alone.

November, 2009

Nothing fishy about omega-3 science

Omega-3s, particularly DHA, are poised for an unprecedented advance into the prescription and over-the-counter drug sectors even as they proliferate in foods and beverages.

November, 2009

Probiotics power the market

Probiotic products are only successful when the consumer can notice a difference.

January, 2009

Micro-technologies for macro-benefits

Condition-Specific Guide

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